Snow Incentive Trip — Azerbaijan
Leading Tractor Company
The Brief
A leading tractor company wanted to reward their top 40 dealers and performers with a truly unique incentive — something none of them had ever experienced. The brief: a snow destination that felt exclusive, adventurous and completely different from the usual beach or city trip.
How We Planned It
We identified Azerbaijan as the perfect blend of accessibility from India, visa convenience and world-class snow infrastructure. We designed a 5-day programme combining Baku city exploration with full snow activity days.
On the Ground
Group flights from India with seamless airport coordination in Baku, a guided exploration of Baku's iconic landmarks including the Old City, Flame Towers, and Baku Boulevard, a full-day mountain excursion to Gabala featuring scenic cable car rides and nature experiences, followed by a memorable farewell dinner.
The Result
The group returned as the most motivated dealer cohort the company had seen. The client reported record dealer engagement in the quarter following the trip and immediately commissioned the next year's programme with a larger group.